Fruška Gora Takes Centre Stage for Corporate Events: FAM Trip Combines Fine Dining, Team Spirit and Wellness

The three-day programme offered participants an opportunity to discover first-hand the potential of Fruška Gora as a destination for conferences, business meetings, incentive travel and team-building programmes. The focus extended beyond infrastructure, highlighting how different elements of the destination can be brought together to create a complete experience for employees, clients and business partners.

Following their arrival and a welcome drink at the Lobby Bar by Premier, the first day was dedicated to discovering the resort's atmosphere and facilities. Spa and wellness experiences, including pre-booked massages, demonstrated how relaxation can become an integral part of corporate programmes, particularly when the aim is to help participants disconnect from their daily routines.

A highlight of the evening was an exclusive dinner at the Italian restaurant Piazza. The culinary experience was created by Michel Husser, representing the family behind the renowned Le Cerf restaurant in Alsace, which has continuously held a Michelin star since 1936, and French pastry chef Christian Cottard, a former collaborator of Alain Ducasse. Their appearance demonstrated how exceptional gastronomy can become a memorable element of an event designed for corporate guests.

The second day shifted the focus to the practical aspects of event organisation. During a guided tour of the hotel, participants explored facilities and venues suitable for different types of business gatherings, from smaller meetings to larger corporate events. The experience also highlighted the growing demand for programmes that combine working sessions with relaxation and activities beyond the traditional conference room.

In cooperation with Avantura Centre, participants took part in incentive activities on Fruška Gora. Outdoor experiences and shared challenges provided a practical example of how team-building activities can strengthen relationships among colleagues and encourage team dynamics, while the natural surroundings added another dimension to the overall experience.

An important business element of the programme consisted of B2B meetings held in the Lobby Bar lounge, providing opportunities to discuss potential partnerships and explore how the hotel's services could be tailored to corporate needs. This direct interaction with the venue and its hosts is precisely what makes FAM Trips particularly valuable when planning future events.

The culinary programme continued on the terrace of the traditional Vrdnička kula restaurant, where executive chef Milenko Maslarić hosted a live cooking experience accompanied by tastings of locally produced fruit brandies, craft beers and liqueurs. Dinner at the same restaurant, featuring traditional music and regional specialities, introduced guests to the authentic flavours of the region and demonstrated how local culture can enrich a corporate gathering.

The final day included a visit to Fruški Cvet and a bowling competition, offering an example of informal activities that can easily be incorporated into team programmes. The experience continued at La Gora Winery, where lunch rounded off the introduction to Fruška Gora's wine and culinary offerings. This final stop illustrated how corporate programmes can extend beyond hotel facilities, connecting participants with local producers and authentic destination experiences

The FAM Trip demonstrated that a successful corporate event involves much more than a well-equipped meeting room and reliable technical support. Its true value also lies in the atmosphere, opportunities for meaningful connections and memorable experiences. By combining hospitality, wellness, outdoor activities and gastronomy, Fruška Gora continues to establish itself as a destination capable of offering corporate groups far more than a conventional conference programme.